For women who want more
Trades won't replace you. AI Will
While the rest of the world disappears into a chatbot, women intrades are quietly building recession-proof empires. Here's exactly how to join them.
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avg. annual revenue for trade businesses
of tradeswomen are business owners
trades jobs that AI can do. Zero.
The problem
You Were Told Hard Work Was Enough.
While the rest of the world disappears into a chatbot, women intrades are quietly building recession-proof empires. Here's exactly how to join them.
- You’ve invested years building a career that might not exist in 5 years
- You’re surrounded by people playing it safe — and going nowhere
- The “just work harder” advice stopped working a long time ago
- You want to build something real — something that can’t be outsourced to a bot
- You’ve looked at the trades and thought “is that even for me?” — but nobody’s ever answered that honestly
Here’s what nobody tells you: the trade industry has a massive women-shaped hole in it. That’s not a problem — it’s your unfair advantage. While men fight each other for the same contracts, a woman who shows up and knows her stuff commands the room.
The Opportunity
4 Trades. One Decision.
You don't need to swing a hammer. You need to run the business that hires the people who do. These five trades are wide open, AI-proof, and desperately need more women at the top.
Solar & Clean Energy
Fastest-growing trade in the US
General Construction
$500K–$2M avg. business revenue
HVAC & Climate
Year-round demand, high margins
Roofing & Renovation
Low startup cost, high ticket
You don't need to swing a hammer. You need to run the business that hires the people who do. These five trades are wide open, AI-proof, and desperately need more women at the top.
Your Guide
Built By Someone Who Actually Did It.
Your guide
Built By Someone Who Actually Did It.
Lucy Perligin
Eight-Figure Founder · COO, The Green Plug · 200+ Employees
“I didn’t come from the trades. I came from the same corporate world you’re sitting in right now. What I built — and what I want to help you build — has nothing to do with luck and everything to do with knowing where the real opportunity is.”
Lucy isn’t an influencer. She’s not selling advice from a pink G-Wagon. She built The Green Plug from the ground up into an eight-figure energy company — in New York, in the trades, with hundreds of employees. She knows this world from the inside, and she built Pink Hard Hat so more women can too.
Free
Free Guide: 4 Trades That'll Make You $500K While AI Replaces Your Boss
What's Inside (Deliverables List):
- The 4 trades with the lowest barriers and highest returns for women starting out
- Real revenue breakdowns — what you can earn in year 1 vs. year 3
- How to get your first contract without a big network or prior trade experience
- The one certification most women skip that unlocks government contracts
- Lucy’s personal playbook from zero to eight figures in a male-dominated field
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Who this is for
This Is For The Woman Who's Done Playing Small
You're already driven. You already work hard. You don't need more motivation — you need a better arena. The trades are that arena. And this guide is the door.
Pink Hard Hat isn’t a course for people who need convincing. It’s for the women who already know they’re built for more — and just need someone to show them where to aim.